Great advertisements, like great presentations, tell stories. And while many of last night’s Super Bowl commercials were hilarious, entertaining and memorable, not one gripped me with a real story. At least not like this. Too bad these guys didn’t have a few million bucks for space Sunday night. In my mind, this ad blows the [...]
Read moreYou’re demonstrating your SaaS or other web-based solution to your prospect using Chrome, Internet Explorer, or Firefox. Over the course of the demo, you’ve opened multiple tabs, and things are looking a bit messy. You’d love to clean house and close all 20 open tabs except for one… but you’re not really going to take [...]
Read moreGreat question came up in a presentation this week. Situation: The software you’re demonstrating includes a capability that enables users to author multiple-choice questions–something your prospect told you he was interested in seeing. If you’ve been to my workshops, you already know to have the question nearly fully baked in advance; you’ll only have to [...]
Read moreWhen I asked my Facebook friends recently what they disliked about corporate meetings, every response was centered around what people do at meetings to make them, well, stink. So I guess that “Meeters” stink more than Meetings do? Either way, most of us don’t relish the idea of attending meetings. But there are some ways [...]
Read moreGood presentation coaching is like good healthcare: Everyone should have access. That’s why I was immediately intrigued when the nice folks at presentationgym asked me to team up with them as an online coach. In the past, I’ve always thought of presentation coaching as being limited to the select few (CEOs and the like). But [...]
Read moreYour audience has already forgotten most of your presentation. Sorry about that. I’ve been trolling a number of sales and presentation groups on LinkedIn lately, and I’m intrigued by all the claims about “audience retention” and presenters using “scientific methods to get people to recall information.” It’s likely that Doogie Howser and Stephen Hawking were able [...]
Read moreIf you love summer reading, you have two choices: You can drop an extra ten bucks at the CVS for something trashy (look one aisle over from the bug repellent), or you can like the Matt Gambino Speaking & Training Facebook page for an automatic chance to win one hundred dollars worth of presentation books. [...]
Read moreMy favorite sales book by a million miles is Solution Selling by Michael Bosworth. To try and summarize it would be to do a disservice to the author and the sales method, so I’ll not do that. A fundamental tenet of the book, however, is this: You don’t pull out your product and start demonstrating. [...]
Read moreQuick update, I just got an email from SlideShare that this slide deck was chosen as one of their Top Presentations of the Day” for April 25. Since she doesn’t use computers, I just called my mom. Mom’s very proud. I stopped at 10, but I’m sure there are dozens more. What tips (and films) [...]
Read moreI’m a big believer that PowerPoint slides should not be capable of standing alone. However, I decided to add a bit more text than usual to create this deck so it would convey meaning without the help of a presenter. Let me know what you think! What other challenges result from depending on one person [...]
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